Feb
3
Perhaps the hardest type of copy to write is SEO copy. SEO is an acronym for search engine optimized content. This simply means that your article has been decorated with keywords that the search engines will include in their algorithms as they index your page.
Sadly a lot of SEO copywriting is not very charming for humans to read. That is because most people think that the key word has to be repeated again and again in order for the page to rise to the top of the search engines. In fact this ...Read the rest of this entry »
Feb
1
The Christmas period has truly come to an end. The trees are down, the local grid has stopped fretting over peaks and troughs in their energy consumption, and Easter eggs are already taking pride of place in local stores. Typically this is the time of year when we should all be taking stock of the year past and making resolutions for the year to come. The Internet Marketer, or SEO, in all of us should be regularly taking stock of the situation anyway to help determine the areas where we can ...Read the rest of this entry »
Jan
31
Each day, millions of people turn to internet search engines like Google, Yahoo and MSN to find what they're looking for. At this very moment, there's a good chance that many of your ideal prospects are using search engines to find the exact products or services you provide. The question is -- are they finding you? That's where search engine optimization comes into play.
What is Search Engine Optimization?
Search engine optimization, or SEO, is the act of improving a website for better
...Read the rest of this entry »
Jan
30
Anything that attracts visitors to your website is considered to be good SEO. The fact is that people love interactive sites. This appeals to both their instincts to graze and play. Horoscopes, games, live audio, music, chat rooms, diaries, blogs, videos and any kind of interactive gimmick gives the people want they want. They also like things such as budget calculators, web tools, schedulers, alarm clocks and any kind of interactive wizard.
Sometimes you have to design this material yourself, ...Read the rest of this entry »
Jan
29
Jan
28
You have probably noticed there is a trend to add less photographs rather than more with websites. This is because it is now common knowledge that many search engine spiders read photographs as blank space. This is why it is so important to add a photographic caption beneath your website so that the spiders have something to index.
It is always a good idea to add images and photographs to your site to give it visual appeal. As you are a publisher, you might want to think about magazines that ...Read the rest of this entry »
Jan
27
